VH1 is the home of ‘80s music, a mix of classic and contemporary music with nostalgic and feel-good playlists. The brand has an uplifting feel that is accessible and inviting.
With a target audience of 25-44 year old females, VH1 provides the perfect soundtrack for a fun night in. VH1 is also about reflecting and embracing celebrity culture with reality shows and the broadest, most popular, biggest selling contemporary artists.
VH1 attracts an audience in excess of 4.2 million viewers a month.